
Our Beef
The burger starts long before the smash
Certified Angus Beef®. Chosen because ordinary beef isn't worth smashing.


FROM FARMERS TO MAVERICKS
Different Craft Same Obsession
Back in 1978, ranchers created a higher standard of beef.
We built a burger around it.
No shortcuts, no compromises, no apologies.
Why Certified Angus Beef®?

Flavor
Rich beef flavor that stands up to the Smash

Tenderness
Built to delver a better bite.

Standards
Selected against strict quality requirements
The journey to a better burger
A higher standard at every step.

The Ranchers
Generations of ranchers

CAB Standards
Built to deliver surperior quality

The Smash
Unique to us, built for maximum sear.

Your first bite
The proof!